MEET THE TEAM

Chubby Design Slave

Sueen Thoo has a background in Advertising with 10-years working experience in Graphic Design. Awarded with 4 Kancil Awards by the Association of Accredited Advertising Agents Malaysia and 1 Effie Award.

Our expertise

For a tiny team like ours, the range of services provided by us are rather extensive. We oversee and execute most of our projects from ideation to final production. This allows us to thoughtfully consider the cohesion in every communication.

  • At Sueen Thoo Creatives, we have an unhealthy curiosity to find out your brand's deepest, darkest problems. But the good news is, we love trying to solve them too!

    We shine best when our dual expertise in design and copywriting work hand-in-hand. This special combination enables us to conceptualize compelling narratives that resonate with your audience, blending empathy with a strategic business focus. Trust us to keep your brand's communication engaging and on point in today's competitive market.

    Our concepts and strategies have various applications from brand identity, sales kit to social media content.

  • Every strong brand requires a collection of brand resources assisting the brand to grow its communication vehicles. Aside from a good brand guideline, your internal team would require high quality templates, visuals lock ups, illustrated elements, meaningful photography and video footages to help develop the brand effectively.

  • At Sueen Thoo Creatives, we understand the importance of having a solid marketing strategy and brand guideline in place.

    While many brands struggle to bring their brand to life, we excel in preserving your brand's essence while infusing it with a new breath of creativity.

    With our extensive experience working with corporate clients, we ensure that your brand identity remains intact while exploring innovative ideas that align with your brand values. When you collaborate with us, you can trust that we won't just propose random viral concepts but rather safeguard the integrity of your brand throughout the creative process.

    Let's work together to elevate your brand presence and captivate your audience with strategic creativity. Connect with Sueen Thoo Creatives today and let's bring your brand's vision to life!

  • We thrive on bringing your brand to life through printed and physical materials. Our team is dedicated to working with our network of production manufacturers to ensure that your brand materials stand out with unique finishes, materials, and requirements. If you're facing challenges in achieving the look you desire for your brand materials, look no further. We are here to tackle any obstacles and find the most innovative solutions to showcase your brand in a visually captivating way. Trust us to transform your brand styling into a compelling physical reality.

Are you a freelance Graphic Designer, Design Studio or
Ad Agency?

Sueen Thoo is the founder of Sueen Thoo Creatives—a two-person creative studio based in Kuala Lumpur, Malaysia. The team is a hybrid between freelance Art Director and Graphic Designer and a creative studio; offering quality design with a more approachable client-studio relationship.

> View Our Past Projects

We kick off every project by uncovering valuable insights that serve as the foundation for our creative ideas. Are you prepared to delve into a unique insight about your brand?

BACKSTORY

Sueen first began designing at the age of 14, taking up jobs at online forums.

This budding interest eventually developed further when she began pursuing an education in Diploma in Advertising at The One Academy and a BA(Hons) in Graphic Design from the University of Hertfordshire consecutively.

During the term of her studies, she concurrently honed her skills by working on projects with online retailers and later on, started volunteering her skills in Graphic Design and Photography to a non-profit organization known as His Sanctuary of Glory.

Prior to graduation, she was quickly snagged off the hiring market into a full time role with a full time professional salary as a Graphic Designer (which replaced her internship). She started off her career by stepping into the field of Advertising and later proceeded to start her own studio specializing in Branding, Graphic Design and Copywriting.

To date, she has 10 years of working experience since graduating in the field. Another 9 years of pre-grad design experience.

CLIENTELE

CARiNG Pharmacy
Duopharma Biotech
GNC Live Well
Decathlon
Vono (Hilding Anders AP)
KL Metropolis by Naza TTDI
Perdana ParkCity
Somerset (The Ascott Limited)
Seri Pajam Development
UOA Group
Ralis Group
Orchard Circle
SIRIM QAS
Shell Malaysia
Mambu SaaS Cloud Banking
Innoleaps Netherlands
Arvato Systems
Grab Malaysia & Singapore
JR Kyushu (Japan Railways)
Hankyu Hanshin Holdings
Nestle Malaysia & Singapore
Ferrero Group
U Mobile
GUESS

AWARDS & RECOGNITION

Effie Awards (2015)
Finalist for Nando's Malaysia
Rekindle Friendships Campaign

Kancil Awards (2015)
Merit in Cyber Category 

Kancil Awards (2013)
Gold in Student Category ft. here

Kancil Awards (2012)
Silver in Student Category ft. here

Kancil Awards (2011)
Bronze in Student Category ft. here

FUN FACT: In 2012, our idea was so outstanding, though we were awarded Silver, no one managed to bag the Gold despite better aesthetical finishing.

These stories have been featured on a variety of printed news publications (The Star, The Sun, Sin Chew, Oriental). Sueen was also featured on CariLocal, edgy.my, Doctor Job and Re-imagine.